Helping ambitious businesses in interiors, furniture, and B2B gain clarity, define direction, and drive growth.
Hello, I’m Eve Fitzhenry.
I’ve spent over 20 years in brand and marketing strategy, with particular depth in the interiors sector, furniture, flooring, lighting, and design, where aesthetics and commercial pressure meet every day.
I work with businesses at the moments that matter most. a repositioning, a leadership change, a push into a new market, a launch that needs to land properly. My role is to bring the outside perspective you can’t get from inside your own business, challenging assumptions, spotting the gaps, and turning ambition into a plan you can actually execute.
From startups finding their footing to privately owned multinationals and PLCs scaling what already works, I help teams cut through complexity, align around a shared direction, and grow with intention rather than leaving it to chance.
Help your brand evolve and adapt to changing markets with strategic clarity and direction.
Expert facilitation of strategic planning, team alignment, and stakeholder engagement
Develop innovative solutions and growth roadmaps that create lasting competitive advantage.
From brand foundations to go-to-market campaigns, I deliver end-to-end strategic support designed around your goals, drawing on deep experience in sectors where design meets commerce.
No meaningful work can be carried out without proper research. I start by understanding your market, competitors, and customers to build a solid foundation for strategy.
Defining and refining your brands unique identity and position in the market for maximum impact.
Comprehensive planning to guide your brands. growth and market presence, from ideation to execution.
Facilitating collaborative sessions to unify your team and drive coherent strategies for expansion.
Providing expert guidance to senior leadership, integrating brand vision with core business objectiveProviding expert guidance to senior leadership, integrating brand vision with core business objectives.
Ongoing partnership to implement your marketing plans with hands-on support, ensuring momentum and accountability as your business grows.
An outside perspective that challenges assumptions and brings clarity
From startups to PLCs, proven track record across diverse business contexts.
Ensuring growth isn’t left to chance, but built with strategic intention with focus.
Deep understanding of sectors where aesthetics and strategy intersect, bringing creative insight to commercial challenges.
Our clients’ results speak louder than any pitch. Here’s a snapshot of the impact EF Consulting has delivered.
From startups to privately owned multinationals and PLCs including brands in interiors, furniture, flooring, and lighting. I’ve helped teams cut through complexity and move forward with focus. My clients gain clarity on their market position, align their teams around shared goals, and build growth strategies with intention, not chance.
Built and led the full UK go-to-market strategy for this Swedish flooring manufacturer’s entry into the UK market, bringing PR, exhibition strategy, and e-marketing together under one retained plan.
The strategy has secured a major UK distribution partner to represent the brand, alongside a steady rise in consumer awareness and qualified consumer leads.
Built a content and SEO engine from scratch for an eCommerce specialist, including a six-month content calendar and ongoing reporting, replacing one-off campaigns with a steady content pipeline.
Brought in as fractional marketing director and adviser to the leadership team, delivering growth in reach and engagement of over 400 percent.
Triangle Software has since commissioned a full new brand from me and kept me on as their ongoing marketing director.
Don’t just take my word for it, read it here.
‘Working with EF Consulting has been fantastic for our business. Her knowledge of the industry and ability to help us pivot and open us up to new opportunities have been invaluable. Eve works exceptionally with the team and is a partner to the leaders and a guiding hand for the wider team. It’s always a pleasure.’
“Working with Eve has been a game changer. Her strategic insight hasn’t just improved our marketing, it helped us reshape the direction of our business. From lead generation to brand clarity, her ongoing consultancy has given us the confidence and capability to scale effectively. She brings both structure and vision, and we’ve seen measurable growth because of it.”
“The understanding Eve has quickly grasped of our business and industry is fantastic. Her marketing experience and approach have brought a fresh perspective and ideas which we would have overlooked. As a result, we have just engaged with Eve to do a full brand development for a new business concept.”
Twenty years in marketing teaches you a few things, some of them the hard way. This is where I share what I’m learning, in plain English, for anyone building a brand without a corporate budget behind them.
Let’s start a conversation about how EF Consulting can help you grow. Eve Fitzhenry is available for a complimentary consultation to explore your goals and map out a path forward.
Focused engagements for brand clarity, market repositioning, and growth plannin
Retainer packages to implement bespoke marketing plans with momentum, accountability, and continuous improvement. Ideal for businesses ready for transformation but needing expert support to execute.
