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eve@efconsulting.co.uk · +44 (0)7872 835069 · Bridgnorth, Shropshire
Book a conversation
Start small, then build as the brand grows. Every engagement follows the same four moves, at whatever depth the business needs.
Two to four weeks understanding where you are: the business, the market, the audiences, what you have and what’s missing.
Positioning, messaging and an outline strategy, written down and agreed, with a six-month plan per channel.
Run the plan yourselves, or choose Bronze, Silver or Gold monthly support, shaped by what discovery tells us.
Weekly check-ins, monthly reporting against objectives, and a proper review at six months.
01 · First, understand the business
Both produce a written strategy and a six-month plan. The difference is depth: how many people we talk to, how far into the market we look, and how detailed the plan gets.
Discovery, direction, then the work.
One-off · Around two weeks
A starting point to get you to market with confidence.
One-off fee, quoted in conversation
One-off · Around four weeks
Everything in the Marketing Review, taken deeper.
One-off fee, quoted in conversation
Monthly support starts once discovery is complete, on a rolling basis. Each level includes everything in the one before it.
The essentials, kept consistent.
Monthly fee, quoted in conversation
Everything in Bronze, plus email and your website kept current.
Monthly fee, quoted in conversation
Everything in Silver, plus my team embedded as your marketing support.
Monthly fee, quoted in conversation
Some things sit outside monthly support and are scoped on their own.
Shows and exhibitions, handled end to end. For Bronze or Silver clients, or on its own. Included in Gold.
Where the work is a completely new brand rather than marketing an existing one, it is scoped and quoted separately.
For manufacturers outside the UK: discovery shaped around the UK launch, then support that scales with the shows and the first distributors.
A one-off piece of thinking: a repositioning, a new-range launch plan, a review before a show season. Scoped from the discovery options.
| Discovery (Marketing Review or Full Discovery) | One-off |
|---|---|
| Bronze, Silver or Gold support | Monthly, rolling |
| Exhibition and event support | Per event (included in Gold) |
| A full brand launch or a UK market launch | Scoped and quoted separately |
Monthly support starts once discovery is complete, on a rolling basis. No long contracts.
Fees cover EF Consulting’s time. Third-party costs such as email platforms, paid advertising, photography, print and award entry fees are additional and agreed with you in advance.
No. Discovery is a self-contained piece of work. Many clients run the plan themselves; some keep me on. The strategy is written to work both ways.
Monthly support is rolling. No long contracts; the arrangement flexes as the marketing function, and the business, grows.
Fees cover EF Consulting’s time. Third-party costs such as email platforms, paid advertising, photography, print, stand space and award entry fees are additional and agreed with you in advance.
I’d rather not. Half an hour tells me which discovery option fits and whether monthly support makes sense at all. Then you get a one-page proposal with everything on it.
06 · Start a conversation
Book a conversation and I’ll tell you which option fits. Or tell me about the business first and I’ll come to the call prepared.
